2020 Virtual Session Topics
Day One - FREE Opening Panel Discussion
August 18, 11 a.m. EST
TOPIC: How has the pandemic changed your business management?
Moderated by Bill Giorgis
Most small businesses were impacted by the recent pandemic. What did this dramatic and sudden drop in business teach towing company owners? Hear thoughts from some of the industry’s most well-known and respected owners.
Day Two - Live Virtual Summit
11 A.M. – 12 P.M. EST
SEssion 1 : Maximizing Online Visibility, Ensuring Calls During Uncertain Times
Online Marketing has become an important aspect of the towing business. The Covid-19 crisis has laid bare the danger of just doin’ things the way they’ve always been done, without regard for how and where customers are seeking towing services in 2020. Learn more about what to look for in your online marketing program, what you should consider budgeting, expected results and more.
2 P.M – 3 P.M. EST
SEssion 2: back to basics
What will it take to be profitable going forward? Towing company owners are asking themselves that question. Has the pandemic provided an opportunity to evaluate all aspects of your business?
Day Three - Live Virtual Summit
11 A.M – 12 P.M. EST
Session 3: cyber security and towing
A cyberattack can spell disaster for a towing company. The average preventable attack costs a business in excess of $35,000 and months of recovery time — but there are ways to protect against these online menaces.
2 P.M – 3 P.M. EST
Session 4: disaster planning – it’s not just mother nature
Disaster planning is now a must for towing company management. What you should have in place to best handle any type of disaster, including financial decisions, staffing, document storage and accessibility and more.
Preservation of Evidence
Moderator: Michael McGovern
Panelists: Hear from towing companies that specialize in evidence preservation – the investments they’ve made and the financial rewards, if any, of their specialization.
Financial Impact of Cyber Security
Moderator: Rudy Smith
Panelists: Cyber security is not just for Wall Street. What data does your towing company store that could create liability for you if it was compromised? And do your current insurance policies provide coverages? Panelists include a software company representative, security expert and insurance expert.
Towing in the Year 2030
Moderator: Lauren Colon, Tow Times Production Manager and Millennial with an Eye on the Future
What will the post-baby boomer generations face as they lead their towing and recovery companies into the next generations of telematics, employee pools, etc. Hear from four successful millennials in top management positions at several towing companies. Presented for millennials and younger.